Why

-Avg. household people are 2.5 and 2.86 tv
-Avg. watch 5+ hours of tv
-2010 over 20% have internet
-2014 expected to reach 123 million

--TV needs to be better
--Internet to TVs
--Apps to TVs
--Ease for developers

What

-Android/Chrome for TVs (Sony is in beta)
-Devices with Google TV (Sony, Logitech, Visio, LG, *maybe* Samsung)
-Remotes created by Logitech and Sony
-Where should the multi-screen experience lay?

Develop

-Vital parts of your interface should be highlighted
-Throw away useless UI that doesn’t clutter the app
-Fluid layout and scalable assets
-Global, Navigation, Contextual

Reputation.com’s mission is to empower individuals and businesses to control their privacy and reputation online. Formerly ReputationDefender, Reputation.com was founded in 2006 and is the pioneer of online reputation management solutions. The company is recognized by World Economic Forum as a Technology Pioneer 2011 for its global technology leadership and innovation. The privately held company is headquartered in Silicon Valley, has an office in Germany and serves customers in more than 100 countries.

We’re looking to hire: www.reputation.com/jobs

“If you are interested to explore more into HTML5 technology and the browser(s) support, this is the event for you. You will be listening to the experts from Chrome and Internet Explorer team to talk about the coolest HTML5 feature in Chrome and IE9. You will be also be listening to the expert advice on how to get ready into HTML5 with different browsers in real life. A panel discussion with the experts will be right after the talks.” – Meetup

Tuesday, April 26, 2011 @ 5:00 PM

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Agenda:

5:00 – 6:00 pm Registration and Social, food, drink (1 hr)

6:00 – 6:30 pm Kickoff (Doris Chen, Tab Atkins, Michael Carter, Alex Hwang 30 minutes)

6:30 – 7:15 pm HTML5 and Chrome(Tab Atkins 45 minutes)

7:15 – 8:00 pm HTML5 and Internet Explorer 9 (Giorgio Sardo 45 minutes)

8:00 – 8:15 pm Break (15 minutes)

8:15 – 9:00 pm HTML5 for Skeptics (Scott Stanfield 45 minutes)

9:00 – 9:30 pm Panel Discussion & Q&A (Kevin Nilson – Moderator, Tab Atkins, Giorgio Sardo, Scott Stanfield, 30 minutes)

9:30 – 9:40 pm Give Away and Wrap (Xbox, Google TV, Books, eBook for everybody)

“The book explains when and why enchantment is necessary and then the pillars of enchantment: likability, trustworthiness, and a great cause.

The next topics are launching, overcoming resistance, making enchantment endure, and using technology. There are even special chapters dedicated to enchanting your employees and your boss.” -- Enchantment

The 20 presenting finalists were selected from nearly 500 online submissions and will present at the two-day PepsiCo10 Summit where PepsiCo brand and marketing teams will have the opportunity to vote for their favorites. Up to 10 start-ups will be named the inaugural PepsiCo10.These organizations will have the opportunity to execute a pilot project with one of the elite PepsiCo brand teams.

Source: PepsiCo

Affine Systems -

Affine Systems is a Targeting Platform for Video, Making Broadband Video Safe & Effective for Online Advertisers.

BizGreet -

BizGreet powers video ads that change dynamically and instantly to reach each unique viewer.

i.TV -

i.TV is the top TV and movie guide for the iPhone and iPod touch. Download it for free through the iTunes App store.

Miso -

Miso is a social platform that makes watching media content more fun.

Spot411 -

Spot411 has developed an application called FoxPop that adds interactive elements to your movie watching experience.

PepsiCo10 is a program PepsiCo created to partner with the best start-ups in technology, media and communications. Learn more: http://pepsico10.com

1). Adobe - Adobe revolutionizes how the world engages with ideas and information. For 25 years, the company’s award-winning software and technologies have redefined business, entertainment and personal communications by setting new standards for producing and delivering content that engages people virtually anywhere at anytime.

2). Askyourtargetmarket.com - Ask Your Target Market is a comprehensive, self-service internet survey software solution that allows businesses, students, and entrepreneurs to define their own consumer panel and conduct targeted market research for as little as $29.95 per survey.

3). Cazoodle - Cazoodle builds novel vertical search engines using its large scale structured data extraction technology developed at University of Illinois.

4). EffectiveUI - EffectiveUI is an award-winning, user-centered design and development agency that specializes in the creation and implementation of user-friendly Web, mobile and desktop applications. From strategy and conception, to development and execution, EffectiveUI’s tailored applications merge innovative technologies with user-experience strategy to help today’s most respected brands deepen customer engagement through more compelling and meaningful interactions that deliver competitive advantages and produce measurable results.

5). Elance - Elance, the world’s leading online talent marketplace, helps companies hire and manage professionals online to get work done and grow their businesses.

6). Engage - MangoSpring Inc., maker of Engage, is a privately held company based in Bellevue, WA. Founded in 2007, MangoSpring specializes in building business critical communication and collaboration software with access across the browser, the PC and the mobile phone.

7). FILTER - FILTER is a company dedicated to partnering with clients to solve creative and marketing challenges. In a single, unique agency, FILTER combines unparalleled access to creative resources with creative leadership and project management.

8). GazoPa - GazoPa is an image search engine that uses features from an image such as color and a shape to search for and identify similar images.

9). iPlotz - iPlotz is a comprehensive wireframing, collaboration, and task management tool that allows you to create and share navigable wireframes. Using simple drag and drop elements you can quickly develop a website layout to be shared with clients or developers in multiple formats.

10). Tap11 - Tap11 is the intelligent Twitter client that provides businesses with the best analytic and CRM tools to monitor, engage, and grow their real-time audience.